Issue link: https://maltatoday.uberflip.com/i/776046
maltatoday, SUNDAY, 22 JANUARY 2017 Events 41 Emirates introduces sustainable blankets made from 100% recycled plastic bottles Emirates has introduced new sus- tainable blankets made from 100% recycled plastic bottles. The soft and warm blankets are made using ecoTHREAD™ patented technol- ogy and is now available in Econo- my Class on all long-haul Emirates flights. Each Emirates ecoTHREAD™ blanket is made from 28 recycled plastic bottles. With the latest in- novation, the bottles are recycled into plastic chips before being turned into yarn, creating a polar fleece material. The fine thread is then woven into soft blankets. The environmentally-friendly blankets were designed in partner- ship with Buzz, the world's leading inflight product specialists, and are part of Emirates' continued com- mitment to product innovation and sustainability. Emirates already runs a green programme on board recycling aluminum cans, plastic and glass bottles, and clean pa- per products such as newspapers, magazines and cardboard cartons where possible. By the end of 2019, Emirates eco- THREAD™ blankets would have rescued 88 million plastic bottles from landfills– equivalent to the weight of 44 A380 aircraft. This initiative makes it the largest sus- tainable blanket programme on board in the airline industry. In addition, the manufacturing pro- cess of using recycled polyethylene terephthalate (PET) reduces energy emissions by 70%. ecoTHREAD™ is certified with the Intertek Green Leaf Mark by third party testing and certification body Intertek, independently veri- fied to use 100% recycled materials. The Emirates ecoTHREAD™ blanket for Economy Class com- pletes the recent comforter over- haul across all three classes. The airline introduced a plush, faux sheep-skin blanket in First Class and soft duvets in Business Class. In the last year, Emirates has added several new products for customers travelling in Economy including the world's first interac- tive amenity kits. The amenity kits - filled with necessities such as an eye mask, earplugs, toothbrush and toothpaste, and socks – uses aug- mented reality technology to un- lock entertainment on customers' mobile devices using the Blippar app. The content was refreshed last month to feature a new interactive game called The Emirates Desti- nation Dash to keep customers' busy on long-haul flights or on the ground. Emirates Economy Class cabins are also equipped with the larg- est in-seat screens in the world in Economy at 13.3 inches and more than 2,500 channels of on-demand entertainment on the award-win- ning inflight entertainment sys- tem, ice Digital Widescreen. Emirates operates daily scheduled flights between Malta and Dubai. From 1st February, Emirates will be re-routing its daily service between Dubai and Malta via Larnaca, Cy- prus, using a Boeing 777-300ER aircraft. The airline is currently offering customers an early bird of- fer in Economy Class starting from €143 per person for outbound trav- el until 31 December 2017. Tickets booked and purchased till 28 Feb- ruary 2017. Kinnie teams up with Scan for new on-pack promotion Kinnie, Malta's own favorite soft drink, has teamed up with SCAN, the largest retail store in Malta for Information Technol- ogy, Audio & Video products, to offer consumers the chance to win great prizes on a daily basis plus also to enter into a monthly draw for a chance to win one of the grand prizes which include an Apple MacBook Air, an Apple iPhone 6s, or a 40" Samsung Full HD LED TV. This monthly draw is in addition to the instant gifts available when participating in the On Pack promotion such as Magic NutriBullet Blenders, Samsonite Spinner Luggages, Canon lxus 162 Digital Cameras and many others. Ms Lara Filletti, Brand Ex- ecutive for Kinnie at Simonds Farsons Cisk plc, commented that "Collaborations with es- tablished retailers such as Scan Malta give us a great opportu- nity to offer fantastic prizes to our loyal Kinnie consumers." With over 1,500 prizes avail- able throughout the duration of the promotion, we are confident that this will be well-received and look forward to rewarding our numerous winners". Information on how to partici- pate in this promotion can be found on the labels of the bot- tles on the full range of the Kin- nie brand including Kinnie, Diet Kinnie, Kinnie Vita or Kinnie Zest and also in more detail on w w w.kinnie.com/scan. Promotion runs until end of April 2017. Kinnie is produced, marketed and distributed by Simonds Far- sons Cisk plc. @ maltatoday We are on Instagram