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MALTATODAY 31 March 2019

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17 COMMERCIAL maltatoday | SUNDAY • 31 MARCH 2019 HARLEYDAVIDSON, the company notorious for its big, and loud American motorcy- cles, outlaw image and tough demeanor are presently evalu- ating the opportunity of ex- panding their product portfolio further by penetrating into the market of E-Bikes and electric scooters. Following the positive intro- duction of the electric LiveWire motorcycle at this year's CES Show in Las Vegas, the Ameri- can company is keeping its mo- mentum going and has recently revealed the intention to move forward with plans to manufac- ture eco-friendly and thrilling rides for the present and future customers. In January, Harley-Davidson released images of two visu- ally striking lightweight electric transportation concepts that resemble slimmed down motor- cycles, and electric bicycles with- out pedals. Although no date as of yet has been given for the commercialisation of the design concepts, prototypes have been seen in Aspen, Colorado during the Winter X Games. Following an announcement of the acqui- sition of StaCyc, an electric bal- ance bike manufacturer for kids, Marc McAllister, Vice President of product portfolio at Harley- Davidson has publicly stated that the prospect of electric bicy- cles is "a huge opportunity". Whilst any company consid- ering product diversification is aware of the challenges pre- sented when evaluating such a strategic move, Harley-David- son's story, industry know-how as well as their long-term vision create the perfect foundation to manage this shift without mak- ing it an expensive exercise. The shift to go green within the transportation industry is no longer part of the customers' wish list but is now a demand. It is the perfect opportunity for Harley-Davidson to present it- self to the eco-world of green- business with this innovative product line. For more information about Harley-Davidson contact us on (+356) 2339 2328/9 or on info@FapiMotors.com. Harley- Davidson motorcycles, parts and merchandise are available from Fapi Motors Ltd, which embraces the same core values of hard work and innovation as its parent company, Famalco Group. Fapi Motors is a Mobil- ity Business Unit within Famal- co | Building Businesses. Harley-Davidson evolving towards a greener future SEABOURN have named their first ultra-lux- ury purpose-built expedition ship "Seabourn Venture," drawing on their heritage in provid- ing expedition experiences. Seabourn Venture is scheduled to launch in June 2021, with a second yet-to-be-named sister ship slated to launch in May 2022. Both ships will be designed and built for diverse en- vironments to PC6 Polar Class standards and will include a plethora of modern hardware and technology that will extend the ships global de- ployment and capabilities. The new ships, which are being built by T. Mariotti, will be a brand new innovative design, created specifically for the ultra-luxury expedi- tion traveller, and will include many features that have made Seabourn ships so successful. A new and exciting offering will be two cus- tom-built submarines carried onboard, provid- ing an unforgettable view of the world beneath the ocean's surface. The ships will also be de- signed to carry a complement of kayaks and 24 Zodiacs that can accommodate all onboard guests at once, which will allow for a truly im- mersive experience. Each ship will feature 132 luxurious oceanfront veranda suites. More de- tails and full-colour renderings of the ship and its interior spaces will be released in the months ahead. The first ship is currently planned to sail in the Arctic in late summer 2021, with a full sum- mer season in Antarctica to follow. Specific details about itineraries and booking availability will be released in spring 2019. Seabourn name their first new ultra-luxury expedition ship ''Seabourn Venture'' MALTA Dairy Products Ltd. (MDP), producers of Benna fresh milk and fresh milk products, has introduced an exciting new product in its yogurt range targeted for kids – Yummy Kids Yogurt. As its name implies, this yo- gurt range is specifically made for a younger cohort, with its target audience being chil- dren aged one and up. These yogurts shall be a first on the local market since they contain a mix of fruit and vegetables and they are forti- fied with Vitamin D3, apart from being a good source of calcium which aids to have healthier bones. Of impor- tance is the fact that these yo- gurts have a low sugar content (less than 10g per 100g) in line with the local health authori- ties' guidelines and adhering to the World Health Organi- sation (WHO) guidelines. Moreover, these yogurts do not contain any artificial colourings, preservatives or sweeteners. The range consists of three yogurt flavours: Banana & Kale, Strawberry & Carrot, Apricot & Pumpkin. Benna Yummy Kids Yogurts are sold in individual cups containing 110g at an afford- able price of €0.37c per cup of yogurt. All the fresh milk used in the production of Benna Yummy Kids Yogurt, as in all other Benna products, is 100% fresh Maltese milk. All three yogurt flavours are now available nationwide at all major retail outlets, distributed fresh eve- ry day, at very convenient and competitive prices. Yummy Kids Yogurt joins Benna kids' range

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