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BUSINESSTODAY 17 December 2020

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5 NEWS 17.12.2020 LEADING smart payments provider and merchant acquiring bank, Cre- dorax, and leading Malta-based gam- ing company, Hero Gaming, have announced a collaboration that will enable Hero Gaming to accept and process payments from players across Europe. Credorax's smart acquiring solution is designed to provide companies with an acquiring experience unlike any other. Hero Gaming will have access to Credorax's tailor-made acquiring solution including value-added busi- ness services, approval rate optimisa- tion and analysis, and proactive 24/7 merchant account monitoring. is is in addition to the many other benefits Credorax offers, such as telecom-grade (99.999%) availability for processing payments, designed to maximise busi- ness growth and optimise operational processes. "We are excited to offer our robust acquiring services to Hero Gaming," said Alon Bigler, VP Business Develop- ment at Credorax. "Our high approval rates and unified solution will enable Hero Gaming to quickly and confiden- tially expand into new markets across Europe. We look forward to offering our personalised services to meet Hero Gaming's diverse payment needs as they establish themselves as a leader in the European gaming industry." e online gaming market has ex- perienced significant growth during a time when people are confined to their homes and casinos are closed. It is more important than ever to ensure that payment processing systems have high approval rates and won't crash due to high volumes of players. Fin- techs such as Credorax have the agility to step in and provide superior finan- cial services and ensure high approval rates that inevitably lead to higher con- version rates. "With their robust and scalable solu- tion, Credorax was the obvious choice when looking for an acquirer," said Da- vid Borg, Head of Payments at Hero Gaming. "We feel extremely confident in our payment processing as we take the next steps to expand in Europe, and it was important to find a partner that we can grow with. As the gaming in- dustry continues to expand, we know that Credorax will support us when we choose to broaden our payment offer- ings and cater to new markets." Credorax, Hero Gaming partner to accept, process payments in Europe GO's mobile trade-in offer supports a cleaner environment EARLIER this year, GO Ven- tures, a start-up fund set up by GO plc, concluded an invest- ment in the device lifecycle management platform Servify. is international partner- ship means that customers can now have the option to trade- in their old device and receive a limited time, minimum €50 cash back credit guaranteed in return when upgrading to a new device and subscribing to GO's Freedom Plans – the only mobile service that allows customers to tailor their plan according to their needs. e process is simple. All the customer needs to do is visit the GO website www.go.com. mt/trade-in/ to find out the estimated value of their old device. Devices with a market value will be shipped abroad for resale, thus supporting a circular, green economy. Old- er and outdated devices with no market value will be dis- posed of in an environmen- tally friendly way, in line with recommended practices. All collected devices are wiped and fully reset to ensure that any personal information is irreversibly deleted from the old devices and transferred se- curely to the new device. "We believe that whilst mo- bile devices have evolved drastically over the past dec- ade, users' post-purchase ex- perience has barely changed," Nikhil Patil, GO CEO. "is is what attracted us to Servify, a brand focused exclusively on improving mobile users' lives whilst providing an ecologi- cally responsible way of dis- posing of mobile devices when replaced by new ones." In addition to the Trade-In scheme, customers can also get the phone of their dreams through GO's Easybuy scheme which makes expensive smart- phones much more affordable, to everyone! One can enjoy the new iPhone 12, at just €29.99 per month, interest free, and an overall saving of €240, mak- ing it the most economically advantageous way of experi- encing the latest iPhone. Easy buy is also compatible with a large variety of smartphones. "We want everyone to have the opportunity to enjoy the latest technology and devices. is is what drives us to find innovative ways of making technology accessible to abso- lutely everyone," added Alison Mercieca, Senior Marketing Manager. Further information is avail- able at go.com.mt GO customers can trade- in their old phone when upgrading to a new device and subscribing to GO's Freedom Plans

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