Issue link: https://maltatoday.uberflip.com/i/1367395
maltatoday | SUNDAY • 2 MAY 2021 16 COMMERCIAL Coco Mademoiselle switches to summer code COCO Mademoiselle switches to summer mode. Specially de- vised for the warmer days, the Coco Mademoiselle Collection Été reveals a fresher and fruiti- er aspect of the fragrance with two new limited edition releases in 100ml format ideal for travel- ling: Coco Mademoiselle L'Eau, a formula as light as a perfume mist and Coco Mademoiselle Le Gel, a shower gel for body and hair; a summer variation that allows fans of Coco Made- moiselle's boldness to enjoy its citrus and floral notes without moderation. "I wanted to highlight the summery side of Coco Mad- emoiselle: an oriental-fruity wake full of sensuality and whose freshness lasts," said Ol- ivier Polge, CHANEL In-House Perfumer Creator. Coco Mademoiselle L'Eau is a light and generous mist that can be sprayed liberally on body and hair, perfuming them delicately in one single sensual gesture. This airy and luminous trail is also present in Coco Mademoiselle Le Gel, the 2-in-1 after-sun essential on a hot summer day, which can be used for both body and hair. Its texture glides on the skin like a caress. Its light and delicate foam leaves on the skin and hair a fragrant veil of softness. Webinar on using AI in business targeting non- technical persons IDEA Academy is organising a free webinar aimed at non-tech- nical persons that explores prac- tical applications of Artificial Intelligence in businesses. Called 'Demystifying AI in Business: Practical Applica- tions Beyond the Hype', the webinar will be delivered by Alexei De Bono, director at Idea Intelligence, on May 4, at 6pm. There is a clear link between an organisation's revenue growth and its AI maturity, surveys agree. And yet nearly half of companies do not un- derstand how Artificial Intelli- gence can help them. No longer a mere buzzword, AI is delivering results when it comes to reducing costs, au- tomating processes and tasks, boosting productivity and in- creasing revenue. One need not look much fur- ther than e-commerce's undis- puted king of AI – Amazon. And that's just one industry out of many. De Bono will cut through the noise to separate myths from reality, and explain what AI realistically can – and cannot – do. Targeting executives, managers, decision-makers, consultants and planners, this free webinar will help you spot opportunities to apply AI to problems within your own or- ganisation. Using simple words free from technical jargon, De Bono will provide several practical and concrete examples of how AI can be applied to industries such as HR, Manufacturing, Gaming, Insurance, Healthcare and others. To register for the free webinar, please visit: bit. ly/3xk0eqM About Idea Academy Initially founded in 2005 as Idea Leadership and Manage- ment Institute, Idea Academy has since evolved into one of Malta's leading private higher education institutions accred- ited by the Malta Further and Higher Education Institution. The Academy offers a selection of bespoke, accredited pro- grammes in a variety of fields, from certificate level right up to Master's level, providing quality, industry-driven educa- tion to adult students who are already seasoned practitioners and professionals.