Issue link: https://maltatoday.uberflip.com/i/1405706
16 maltatoday | SUNDAY • 29 AUGUST 2021 COMMERCIAL MACE Founders has launched the third Malta Aviation Con- ference & Expo that will be hap- pening between the 26th and the 28th of October at The Westin Dragonara Resort in St Julian's, Malta; whilst also catering for a hybrid physical-online solution. MACE is Malta's largest aviation conference. The main aim of the event is to create an environment of collaboration and cooperation for aviation leaders to come to- gether and help each other suc- ceed, profit, and thrive, during an unprecedented period, but also with a keen view towards future-proofing the aviation industry. To this effect, the theme chosen for MACE 2021 is "Rebooting the Industry", particularly following what has undoubtedly been a turbulent period. Delegates will have the opportunity to participate in live panel debates, meet indus- try suppliers and discuss the above-mentioned theme with regulatory officials, industry professionals and subject mat- ter experts. For the third year running, the event is being supported by Transport Malta, and will be held under the patronage of the MBAA (Malta Business Aviation Association). Speaking at the launch of MACE 2021 during a Press Conference held today, Jona- than Dalli and Stanley Bugeja, Co-Founders of MACE said: "It has been a great experience for us to see this brand developing over the last 3 years as the go- to conference for aviation pro- fessionals from Malta and our guests beyond our shores. For two years consecutive years we have done so, with our confer- ence in 2019 bringing together 350 people and the one in 2020 connecting over 450 partici- pants online." MACE is yet again bringing the industry together, this time round to explore and discuss the how and what can reboot the industry to pre-pandem- ic growth. MACE 2021 is all about supporting the innova- tion discourse and its potential impacts on new and improved air mobility" Also present for the press conference were the Hon. Dr. Ian Borg, Minister for Trans- port, Infrastructure and Cap- ital Projects, and Mr. Joseph Bugeja, Chairman & CEO of Transport Malta. Congratulating the MACE Founders, Hon. Minister Dr. Ian Borg said that MACE is an excellent opportunity to foster healthy dialogue, collabora- tion, and also sharing of best practices in the industry. "It is the right platform to delib- erate on where we want to go, especially after the pandemic is over. It will also help us to rethink how this industy will thrive again". He continued to say that the Maltese Govern- ment will continue to offer a supportive shoulder to help aviation get back on its feet. Mr. Joseph Bugeja, Chairman & CEO for Transport Malta said that "it is a pleasure for the Authority for Transport to demonstrate its continued sup- port to MACE. Transport Mal- ta strongly believes that MACE is the appropriate medium to promote and foster Civil Avia- tion in line with its vision for its flourishing and dynamic Civil Aviation Directorate." During the same press con- ference, the Conference Part- ners also launched the early bird prices for the conference. Those registering to the con- ference by the 12th of Septem- ber, will be able to purchase their ticket at the price of €180 (excl. VAT). For more informa- tion, visit mace.aero. MACE was founded by DC Aviation Group, The Concept Stadium and Novargo. The third Malta Aviation Conference & Expo launched GSD Marketing Ltd announced the launch of Sol, a lager born in Mexico that embraces the sun's positive energy and now availa- ble in over 85 countries. The sun has always been in- tegral to Sol's brand heritage since its beginning in 1899, when the original master brew- er, upon seeing a ray of sunlight hit the beer, crowned it 'El Sol', later becoming 'Sol'. The brands position, Taste the Sun, shows how every mo- ment can be revitalised by the power of sunlight and encour- ages everyone to explore new possibilities and adventures out of the shadows and into the sunshine. After the acquisition of the brewery "El Salto del Agua", Sol moved to Orizaba in early 1900, where the beer - blessed by using the closest waters to the sun - became a Mexican icon. The sun has always been the heart and soul of Sol and from 2020, Sol Brewed at Zoeter- woude brewery in the Neth- erlands is produced using renewable energy from solar power, meaning that when you next enjoy a Sol, you can really Taste the Sun. ''We are proud to add Sol to our beer portfolio. As the brand's name suggests, Sol is all about the sun and aims to inspire people to connect to the positive energy that comes from it. This longstanding connection with the sun is reinforced with the fact that Sol is Brewed with Solar Energy. It is our responsibil- ity to conduct business in a way that can be a positive force for change and to provide people with a product that fits increasingly sustain- able-minded preferences" said Milena Livada, Sales and Marketing Manager at GSD Marketing Ltd. The chance to enjoy the positive energy of the sun with a re- freshing Sol beer is here and is available for both at-home occasions and on-the-go re- freshment'. Next time you open a Sol you are tapping into the sun's positive en- ergy; the energy that is the true spirit of Mexico. SOL launches in Malta Kinnie and Souvenirs That Don't Suck collaboration KINNIE, the Mediterranean Classic since 1952, has recent- ly collaborated with quirky gift and souvenir store Souvenirs That Don't Suck, a company by Te fit-Tazza, for a Limited-Edi- tion Collection that celebrates the brand's heritage. The Collection, which in- cludes t-shirts, coasters, fridge magnets and posters, was in- spired by vintage Kinnie ad- verts that were given a modern twist, synonymous with the style for which Souvenirs That Don't Suck have become re- nowned. The Kinnie Limited-Edition Collection is available to pur- chase from the Souvenirs That Don't Suck stores in Sliema and Valletta or online on https:// www.souvenirsthatdontsuck. mt/kinnie-collection/ until end September. Kinnie, Mal- ta's own favourite soft drink, was launched in 1952 as direct competition to the numerous cola beverages that were intro- duced to the Maltese islands af- ter World War II. Its distinctly unique bittersweet flavour has remained unchanged since its launch.