Issue link: https://maltatoday.uberflip.com/i/1407680
13 maltatoday | SUNDAY • 5 SEPTEMBER 2021 COMMERCIAL Kinnie teams up with Big Mat to offer Kinnie consumers the chance to win a voucher worth €250 THIS summer, Kinnie, the Med- iterranean Classic since 1952, has teamed up with Home and DIY superstore Big Mat Malta, to offer Kinnie loyal consum- ers the chance to win a voucher worth €250 to spend at the flag- ship Ta' Qali megastore. The promotion is active on Kinnie and Diet Kinnie 1.5 li- tre and Kinnie, Diet Kinnie and Kinnie Zest 50cl PET bottles sporting the promotional label. At the back of each promotion- al label is a unique six-digit code that is to be entered online at the website, https://kinnie. com/bigmatcompetition/, with participants being notified im- mediately if their code is a win- ning code. All successful par- ticipants will be contacted and asked a skill question which they must answer correctly in order to claim the prize. There are forty vouchers to be won with five winners being an- nounced weekly. Promotion runs until end September and terms and conditions apply. "Since the onset of Covid-19, many of us have been spending more time at home with fam- ily and friends and we believe this promotion is the perfect opportunity for us to offer Kinnie consumers the chance to embellish their homes and outdoor spaces," said Mr Nicky Vella, Kinnie Brand Executive. The Kinnie Big Mat promo- tional products are available in most leading stores and outlets across Malta and Gozo. Kinnie, Diet Kinnie and Kin- nie Zest are produced, market- ed and distributed by Simonds Farsons Cisk plc. Bank of Valletta promises further support as pandemic effects persist on tourism industry THE last quarter of 2021 will be crucial for the Tourism sector, as Bank of Valletta promises to keep supporting the industry amidst the COVID-19 pandem- ic persistence. Speaking during the Quar- terly MHRA Reports Episode, Bank of Valletta Chief Busi- ness Banking Officer, Albert Frendo, explained that 85% of moratoria granted by the Bank have now expired, meaning that most businesses who ap- plied for a moratorium with the Bank are now back on track with their committed repay- ments. However, and as expected, the tourism industry is the worst hit through the conse- quences and lack of travelling. In fact, the remaining 15% of moratoria are those related to businesses operating in tour- ism and hospitality. Frendo stated that Bank of Valletta will continue to pro- vide financial aid to this sec- tor whilst fulfilling its role as a backbone to the Maltese economy. He also appealed to the local authorities to define a clear short-term and long- term strategy for the tourism industry as the country is slow- ly moving out of the pandemic fatigue. On the same wavelength, Raphael Aloisio, Financial Ad- visory Leader and Director at Deloitte Malta, stressed on the importance of the tourism sector to the Maltese Economy whilst assuring that tourism was, and will remain one of the strongest sectors. It's only a matter of when the industry will return to pre-pandemic figures and statistics. Summer 2021 has seen an increase in the sentiment and confidence amongst potential travelers in the largest Euro- pean countries. Following the darkest periods of COVID-19, French, Italians and Spaniards are the most likely who will return to travel across Europe sooner than any other, whilst the Dutch are the most likely to spend their stays in a hotel rather than in any other ac- commodation. With these encouraging facts, the tourism industry is gearing out to see the light at the end of the tunnel. In his conclusion, the BOV Chief Business Banking Officer noted the resilience of hoteliers and commended their will to invest. Instead of throwing in the towel during the lockdown period, most entrepreneurs in the hotel & restaurant industry took the plunge to modernize and upgrade their facilities, making them ready and even more competitive once they opened back to foreign and lo- cal holiday makers.