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MT 12 October 2014

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Events 39 maltatoday, Sunday, 12 OctOber 2014 2013 marked the arrival of Le Lift: three revolutionary creams based on an unprecedented anti-aging ap- proach. A unique formula capable of reprogramming the skin's innermost mechanisms. In order to develop the range, Chanel Research took inspiration from the latest works in epigenetics. Today, the Le Lift line expands. The first three creams are joined by two new formulas, developed with the same high standards: Le Lift Sérum and Le Lift Crème Yeux, thus an- swering women's specific needs in terms of signs of aging prevention and skin regeneration treatment. Like the first three creams launched in 2013, Le Lift Sérum is endowed with the anti-aging powers of 3.5- DA. However, this unique formula does more than just inhibit miRs in order to prevent them from slowing youth protein synthesis. It creates an environment that encourages the optimal development of fibroblasts, the cells responsible for the dermal network. Furthermore, it bolsters their ac- tivity so as to preserve the integrity of the matrix tissues as much as pos- sible. Applied in synergy with the cream, Le Lift Sérum heightens the anti-aging effectiveness to reveal toned, firmer and smoother skin. Packaged in a streamlined bottle, the formula boasts a hybrid part-gel, part-cream texture. It is rapidly ab- sorbed, leaving an ultra-fresh sensa- tion on the skin. Applied before Le Lift Crème, two doses of Le Lift Sérum are enough for the entire face and neck. A tailor-made eye care philosophy The eye contour is indisputably the most delicate area of the face. Sub- jected to continuous tension due to blinking and constantly changing expressions, the skin in this sensi- tive area is also the thinnest. At the slightest lifestyle change, it reflects small problems and major stress. Dark circles, wrinkles, puffiness… It needs a personalized and completely safe care product to regain its overall harmony. Right now and for years to come. A shield against dark circles and puffiness To fight against dark circles, Le Lift Crème Yeux contains a biotechno- logical yeast extract that stimulates the microcirculation and capillary resilience of the eye contour. To diminish the volume of under-eye bags, the escin-phytosterol complex works to modify vascular permeabil- ity by protecting blood vessels. Result: puffiness and dark circles are visibly reduced. A delicate, melt-on texture Designed with the same precision as the first three Le Lift creams, the texture of this new skincare product is as refined as it is velvety. Once applied, it is rapidly absorbed and envelops the skin in a protective ca- ress. The entire area seems instantly lifted. This sensation and percep- tion increase over time. In addition, the formula remains gentle on the eye contour: it is fragrance-free and lastingly moisturizes the skin. Chanel is distributed by Alfred Gera & Sons Ltd BHS new kids on the block This season, BHS is proud to an- nounce its new children's collec- tion, namely Mini B Baby, Mini B Original, Tammy and Flipback, the clothing essentials for the cool kids on the block. New for autumn 2014, Mini B Baby is comfy, cute and cuddly, with adorable designs in an ar- ray of colours and styles at great value, for the precious tiny tots. BHS have completely reworked and re-launched their Mini B Original Kids wear collection for girls and boys aged 1 to 8. The idea was to make it cuter, more stylish, more comfortable and even longer lasting. The girls' pieces include pretty dresses, an array of characters, stylish tops and must-have jeans. Whilst for the boys the collection is packed with cool styles that will survive all the mischief and mess-making. Think rug- ged jeans and trousers, colour- ful T-shirts and tops with their favourite characters. This season, the Tammy range for girls aged 7 to 14+ has gone back to nature with rich autumnal hues, playful prints and super cosy textures, including must-haves faux fur trims and gillets. The BHS Flipback range for older boys ages 7-14+ is full of good looking gear to fill their wardrobes including their must-have style essentials: jeans, T-shirts and hoodies. On 21 September 2014, M&Co celebrated its first anniver- sary since setting up shop in Malta. This Scottish high street clothing brand, located in Merchants Street Valletta, has proven to be a popular destination for affordable yet fashionable pieces for women and children. The new season women's wear collection includes strik- ing prints and vibrant colours, statement coats and shift dresses, available from petite sizes up to a size 28. The "Le Marais" collec- tion includes full skirts, floral prints and sparkling embel- lishments in shades of sapphire and citrine, combined for an elegant look with a distinctly French twist. For a more laid back style, the "Bohemia" collection includes Bohemian-style pieces in pais- ley prints and vintage washes, whilst the "Blushing Rose" collection takes its inspiration from the 1950s. M&Co also includes a pre- mium collection for the more sophisticated take on occasion wear, with body forming and flattering pieces in premium fabrics with intricate detailing. The General Soft Drinks Co. Ltd (GSD), responsible for bot- tling and distributing a wide range of soft drinks across Malta and Gozo, was part of the hugely successful and well- attended Science in The City on 26 September. GSD set up an innovative ex- hibition stand, where the Open Happiness Truck was converted into a laboratory. Thousands of visitors could learn the whole process of making the world's best known beverage – Coca- Cola, from the manufacturing of the plastic bottle to filling, capping, labelling and packing and the science behind these processes. Members of the pub- lic were also invited to perform some hands-on experiments. Anyone wishing to view the whole process can book a visit to GSD's Visitors Gallery "The World of Coca-Cola Malta" by logging on www.gsd.com.mt. GSD is part of the Mizzi Or- ganisation, a group of compa- nies spanning a broad portfolio of business interests and indus- try sectors, including retail, au- tomotive, tourism and leisure, education, manufacturing, real estate and mechanical and en- gineering contracting. M&Co Celebrates its first anniversary Science at General Soft Drinks A new intuitive expression of skincare

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