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MT 2 August 2015

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Events 43 maltatoday, SUNDAY, 2 AUGUST 2015 Marsovin hosts first wine event at Ramla Valley estate ON the 14 and 15 August 2015 from 7.30pm to 11.30pm, Marso- vin - Malta's largest producer of premium wine - will be holding a wine event in the picturesque Ramla Valley Estate, bearing the name 'Antonin Under The Stars'. Marsovin will be celebrating the start of the grape harvest for vintage 2015, whilst also giving patrons the opportunity to taste the wines produced from this estate, including the newest ad- dition to their premium range, Blanc de Cheval. All this in the idyllic setting of their Gozitan vineyard, just a stone's throw away from Ramla Bay. The grapes grown in Ramla Valley are still maturing on the vine and are planned to be har- vested very close to the time of the event; this will give all patrons the opportunity to ad- mire the vineyard at the peak of its annual lifecycle. For those who wish to have a closer look, a guided vineyard tour will also be held at 7pm by Marsovin's wine specialists. The aim of such events is to bring together the very best of Maltese culture, be it wines, food and music. Malta's leading band Winter Moods has been engaged for both nights, promising to give patrons a memorable per- formance. Mouthwatering food will be supplied by Chukkas, re- nowned as one of the best steak- houses on the Maltese Islands. A limited amount of tickets have been released and will be sold on a first come first served basis. Tickets are being sold at €20 per person, and include en- trance, a vineyard tour between 19:00 & 20:00hrs, a wine glass to take home and free flow- ing premium Marsovin wine all throughout the evening. Wines served will also include premium Antonin Blanc & Blanc de Chev- al, both of which are made from grapes grown on the very same estate. Tickets can be purchased on- line from www.ticketline.com. mt or directly from the Marsovin Cellars by calling 2366 2445 or 7923 1919. Costa launches new iced coffee drink THIS summer Costa Coffee launched their latest innovation; Shaken Iced Coffee, a trend gaining momentum in London, the birth- place of Costa, and one that is set to take the world by storm. On the 24 July, Costa teamed up with the President of the Bar- tender's Guild, Rodney Pisani at an event held at Costa Coffee at the Embassy Shopping Complex, to help show why ice and coffee are the perfect combination. He explained the similarities that exist between shaking iced coffee and shaking cocktails, demonstrat- ing how it enhances the coffee's rich, smooth flavour while adding a new dimension to the drinking experience. When asked for his opinion Rod- ney said, "These iced coffees are some of the best I've ever tasted... the recipes and methods work re- ally well to ensure consistency of taste and texture." Just like the range of hot coffees, these shaken coffees are made us- ing Costa's unique Mocha Italia blend of slow-roasted beans, giving people the option of enjoying their usual daily coffee fix shaken ice cold, the perfect refreshment for a hot summer's day. Rachelle Tabone, Marketing Man- ager of Costa Coffee said, "They are the best for fuelling and cooling the walk to work or simply relaxing". Shaken iced coffees are available at all Costa Coffee outlets now in five locations around the island including Malta International Airport, The Point; Sliema, The Embassy; Valletta, Bay Street & Balzan. Belair new commercial focuses on the agent THE Belair marketing and brand awareness campaign has been building momentum, following the successful launch of "List with Us and Win campaign" earlier in the year, it now it takes another leap forward with the official launch of the "Belair - As easy as you imagine it to be" TV Com- mercial. The new commercial, produced by Pure Media following the creative concept and direction by Kevin Naudi, Active Advertising, focuses on the Belair agent, re- nowned for his dedication to his client, as dedicated as a father is to his son. The commercial features a father engrossed in playing with his son. The boy builds a house with bricks and together they use figurines to role play the agents selling the house. Throughout the game, the fa- ther teaches his son the art of be- ing of good property negotiator, pretending to receive calls and set appointments with potential clients. Scene changes when the father receives an actual phone call from a potential buyer. He promptly drops everything and rushes out to assist his client. The Belair TV Commercial made its debut on TVM during the Champions league final and 6pm news last week. The spots will air throughout the month of June during 8pm news, Britain's got talent and other TVM sched- uled programs. Belair chose TVM for its extensive reach into the home buyer and seller audiences. Heineken, Charles Grech Co. Ltd give Maltese customers a UEFA Champions League experience HEINEKEN gave Maltese cus- tomers an unprecedented UEFA Champions League experience when they hosted a number of VIP clients to a viewing of the Champions League final in Berlin between Barcelona and Juventus at their café in Valletta. Similar to what happens in VIP enclosures of Europe's stadia dur- ing UEFA Champions League finals, the distinguished guests were welcomed by hostesses, cold Heineken and canapes were served. Given the electrifying at- mosphere of the game which saw Barcelona scoring in the first four minutes and Juventus drawing just after halftime only for Barce- lona to take the lead a few minutes later and then scoring again in the final seconds and the stylish am- biance of cafe' Charles Grech in Valletta, it was a truly enjoyable night out. Apart from the Valletta event, Heineken and Charles Grech Ltd also organised two public view- ing events at the Tigullio car park and Hugo's Pub. The aim of these events is to enhance the viewing experience of UCL matches and strengthen the relation between Heineken and UCL. Consumers could enjoy Heineken on the spe- cial Champions League sofa, while they were watching the game. Right from the semi-final stag- es, Charles Grech Co. Ltd and Heineken also hosted multi pro- motional events in various out- lets, where consumers had the opportunity to win great prizes. The promotions were aimed at creating excitement and engage- ment between consumers and the brand. The Heineken brand has a long- standing sponsorship with the UEFA Champions League. The global, premier sporting event fits perfectly with the Heineken brand, being the world's most in- ternational premium beer. Heineken will continue as an of- ficial partner of the world's most prestigious club football competi- tion up to and including the 2017 / 2018 season. Heineken has been an integral partner of the UEFA Champions League since 2005. The sponsorship allows Heineken to elevate its global status as the world's favourite beer. Last year the UEFA Champions League reached a cumulative au- dience of more than four billion TV viewers in 220 countries and territories, whilst also continuing to support the brand's growth.

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