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MT 20 December 2015

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47 Events maltatoday, SUNDAY, 20 DECEMBER 2015 Chanel's Le Lift contouring range for smart skin care FOR Chanel, beauty blossoms over time with skincare products that accompany each woman on her own path to beauty. In 2013, with the launch of Le Lift, Chanel offered an unprec- edented anti-aging approach, based on epigenetics which al- lows to take into consideration each woman's individual back- ground. A line of smart and in- tuitive skincare, Le Lift adapts to every woman's beauty. Women feel confident and serene, in per- fect harmony with themselves. Today, the Le Lift line expands with two new skincare products: Le Lift Eye concentrate instant smoothing and Le Lift Recon- touring massage mask. Le Lift eye concentrate instant smoothing Le Lift, a firming anti-wrinkle expert, completes its eye care of- fer for complete and reinforced action. After launching the Crème Yeux, Chanel now offers the Concentré Yeux Lissant In- stantané. Two eye care products and two textures for precise, targeted and complementary benefits. With its creamy and comfortable texture, the Crème Yeux diminishes puff- iness and makes the eyes look wide-open, while the Concentré Yeux Lissant Instantané, a light, fresh gel, reduces dark circles, wrinkles and fine lines. A shield against wrinkles and dark circles Le Lift Concentré Yeux Lissant Instantané is an anti-wrinkle and anti-dark circle eye contour expert. It acts on the individual causes of skin aging with instant smoothing action for eyes that look brighter and younger. A marine active ingredient, a genuine shield against envi- ronmental stress, completes the formula. Its power: it instantly smoothes fine lines around the eyes and helps prevent the ap- pearance of dark circles by act- ing directly on the mechanism responsible for their formation. In parallel, a specific complex exerts draining action on puffi- ness. After the very first application, the eye contour is smoothed. Wrinkles and fine lines appear filled. Dark circles seem dimin- ished. Perfectly moisturized and brighter, the eyes look more at- tractive. After four weeks of ap- plication, the radiance of the eye contour is revealed: + 21% even tone, in a clinical test on 21 women, after four weeks of use. Le Lift Recontouring Massage Mask To restore the skin's firmness and tone, Chanel Research has developed a recontouring mask custom-formulated for massage. Le Lift Masque de Massage Ton- ifiant strengthens and revitalizes the skin, leaving it soothed, sup- ple and glowing with beauty. A Firming Anti-Wrinkle Ritu- al Like the other skincare prod- ucts of the line, Le Lift Masque de Massage Tonifiant boasts the anti-aging powers of the active ingredient 3.5-DA. By creating an environment that encourages the proper de- velopment of fibroblasts, the cells responsible for the der- mal mesh, the active ingredient 3.5-DA delivers intense firming action. The skin is toned and restructured. Tissues are densi- fied. To complete its firming an- ti-wrinkle action, Le Lift Masque de Massage Tonifiant contains a neroli extract, which regulates microcirculation and offers de- congesting action on the connec- tive tissue. As a result, the dermis is firmer and denser. It also enhances the massage ritual with its delicate, soothing and relaxing scent. A soothed and recontoured face With the high-performance power of Le Lift Masque de Massage Tonifiant, the skin re- gains its youthfulness. The facial structure recovers its harmony. The face is naturally redefined, as are its volumes (-12%)* and contours. Drained and toned, the skin is firmer and denser. Fea- tures are immediately smoothed and wrinkles are diminished. The face is soothed and appears serene and youthful. *Instrumental test on 31 wom- en, after 4 weeks of use. Chanel is distributed by Alfred Gera & Sons Ltd EYE CONCENTRATE INSTANT SMOOTHING RECONTOURING MASSAGE MASK LOTION Calligaris, a prime example of Italian industry THE Calligaris Group is an exam- ple of the intelligent evolution of a medium-sized Italian company. Founded in 1923, 92 years ago, with a basic product and as a single- culture firm, it has traversed all the stages of the economic progress of our country: with the development of production processes, the diver- sification of its range of products, the search for new sales channels, the "discovery" of the brand and its increase in value, the internation- alisation in the market. Antonio Calligaris started up an artisan's chair-making workshop in Manzano in Friuli in 1923. The entire zone became specialized in this type of product, thanks to the availability of the necessary raw materials, as here timber from the mountains and straw from the la- goon converged. From Calligaris' workshop the hand- made straw-bottomed chairs went on to wholesalers, who subsequently distributed them across the whole of Italy; they were purely anonymous products, with- out a brand. Antonio's son Romeo, who suc- ceeded him in 1950, took advan- tage of the economic development during the post-war period. The furniture industry was growing rapidly. Until a few years before, furniture had been made by car- penters, but now the first indus- trialisation processes were coming into being. The furniture industry bought tables and chairs, and Calligaris started supplying manufacturers of kitchens, living rooms, and bed- rooms. The introduction of a straw- bottoming machine was the most important stage in the history of the company at the beginning of the 1960s. Up to that moment pro- duction had been entirely manu- al, mostly carried out by a large number of women working from home; it was impossible to plan production with precision, as timing, numbers and quality were almost always approximate. Calligaris was the only compa- ny in the whole Manzano area that believed in a newly-conceived machine and installed it in their factory: it was an automatic straw-bottoming machine that optimized the end result, ensur- ing standard timing and quality. A woman working at home made the straw bottom of a chair in two hours, but to this time it was nec- essary to add that of transport of the raw materials and the finished product. The new machine was able to complete a chair in a revo- lutionary one minute and twenty seconds! This implied a boom in produc- tion capacity and a profound in- novation in materials. Women had used fen- grass, whereas the machine worked with synthetic fibres, which were more suitable for mass-production: pre-woven cords which looked like straw. Ro- botized machinery was introduced for painting and also conveyors for transporting chairs to the furnac- es. Logistics was improved. In 1966 the factory passed down to the third generation, to the brothers Alessandro and Wal- ter, Romeo's sons and Antonio's grandsons. They understood that it would only be possible to achieve an improvement in quality if the company were able to transform the anonymity of the product which had so far been manufac- tured, by at last unveiling the real value added of its products. The first catalogue was printed in the 1970s and table manufacturing was begun as the ideal comple- ment to chair production. Expor- tation of products started. As of the 1980s, as the brand gradually increased in value, the range was extended to cover the entire universe of furnishings – furniture, beds, accessories, uphol- stered furniture, objects, lighting – to give coherence to the products offered by retailers, who were now becoming the new players through which the company had access to the end market. Lord Igor Judge visits St Edward's College on Prize Day THE Rt Hon. the Lord Igor Judge presided at the St Ed- ward 's College Middle and Sen- ior School and International IB 6th Form Prize Day on Thurs- day 26 November. In a light hearted address to prize winners, their parents and guests, the Lord Judge reminisced (right) on the days as a youngster boarding at St Edward 's College soon after the end of W WII when Malta was still recovering from the ravag- es of war and things, including food, were in short supply. Pointing out the resilience and courage of that generation of Maltese he emphasized this same trait in the present gen- eration, which trait is now giv- ing such successful economic results. The Lord Judge told the prize winners that they should be proud of winning prizes, what they must not do is to be pompous about it, prizes should be accompanied by due modesty. His Lordship reminded prize winners that there will be times when they are not be- ing congratulated and praised, quite the contrary. It is in these times that they must remember their School motto, "Virtus et Honor", and act accordingly by being civil to those around them. The Rt Hon. the Lord Judge is the former Lord Chief Justice of England and Wales and Head of the Judiciary of England and Wales, a position he occupied between 2008 and 2013. The Lord Judge was born in Malta in 1941 to Raymond and Rosa Judge, nee Micallef. An Old Edwardian, he was at St Edward 's College between 1947 and 1954 when the fam- ily moved to England and Igor Judge attended the Oratory School. On leaving the Oratory in 1959 he went to Magdalene College Cambridge to read his- tory and law and was called to the Bar in 1963 and appointed Queen's Counsel in 1976. In 1988 Lord Judge was appointed a High Court Judge and knight- ed. He was appointed the first President of the Queen's Bench Division in 2005. Baron Judge was made an honorary member of The National Order of Merit of Malta in 2008. Malta Stock Exchange donation to the Malta Community Chest Fund President Marie-Louise Coleiro Pre- ca paid an official visit to the Malta Stock Exchange, accompanied by Minister for Finance Edward Sci- cluna. During her visit, the President was given a tour of the Exchange and had the opportunity to meet the Staff. She also spoke about the MSE's So- cial Corporate Responsibility initia- tives and environmental issues that are being actively addressed by the Exchange and which deserved to be adopted by more organisations. President Marie-Louise Coleiro Preca was presented with a dona- tion to the Malta Community Chest Fund by the Malta Stock Exchange. YOUR FIRST CLICK OF THE DAY www.maltatoday.com.mt

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