Issue link: https://maltatoday.uberflip.com/i/807528
maltatoday, WEDNESDAY, 5 APRIL 2017 17 Events NetRefer signs PMI and Customer Engagement Platform to Tipbet TIPBET has recently signed two new products offered by NetRe- fer, strengthening the already strong relationship between the two brands. Tipbet provides thou- sands of markets on the world's major sporting events, combining highly competitive odds with dif- ferent ways to bet. There are up to 10,000 games monthly with live betting also offered. Another feature is the free live- streaming of thousands of sport- ing events a month in real time and transmitted in high resolu- tion. Under the Tipbet name, many franchise partners operate betting shops in Germany and Eu- rope with great success. The betting line in sports and live betting range is licensed by the Malta Gaming Authority (MGA) and thus regulated under specific aspects of player protec- tion and transparency, ensuring privacy is strictly protected. Additional information on the company is available at: https:// www.tipbet.com/en/about-us NetRefer will empower Tipbet with its Performance Market- ing Intelligence Platform, pro- viding self-service intelligence, enabling users to make faster, well-informed decisions based on a 360-degree view of their data. NetRefer will also provide Tipbet with its Customer Engagement Platform in partnership with Op- tinize to track, monitor and adjust affiliate and customer journeys by running fully-fledged integrated email/SMS/campaigns. Soner Gurelli, COO at Tipbet, said: "We are excited about the potential of our cooperation with NetRefer for both the Customer Engagement Platform and PMI. In different ways, these will both make a positive difference to Tip- bet and will help to facilitate fur- ther growth going forward." "We are delighted to sign PMI and our Customer Engagement Platform (Optinize) to Tipbet. We look forward to empowering Tipbet with all the necessary tools to enhance their marketing mix," Timothy Buttigieg, COO at Ne- tRefer said. AFTER months of painstaking ren- ovation, Tuaco Opticians's signature store on Melita Street in Valletta is now welcoming customers again to its world of designer eyewear and bespoke frames. The store's new front features a chiselled façade that merges seamlessly with the sur- roundings of Valletta's UNESCO- listed heritage, while white marble and practical mirrors adorn the in- side. "The entire refurbishment was based on Tuaco's guiding principle of not just selling spectacles but dressing people's faces. This is why our new retail space is designed to offer customers the opportunity to see themselves in a new light, in an environment that is easy to navi- gate, and an experience that can be recalled as not rushed at all," Adri- enne Despott, manager of Tuaco Opticians who also oversaw the different aspects of the restoration project keeping always in mind the customer's personalised experience, said. To mark the re-opening of the refurbished outlet, Tuaco launched two special offers for April. A 20% discount is being offered on all new frames purchased during this month. For those who choose the technologically advanced AirOptix contact lenses providing clear vision and constant comfort, they can de- cide whether to get a free 90 ml bot- tle of Optifree contact lens solution with every 6 pack, or a free contact lens with every 3 pack. Tuaco Opticians has been pro- viding eyecare in the community for over 60 years, offering high quality frames, groundbreaking lenses technologies to protect eyes from damaging UV rays and also from Blue light originating from IT screens, sunglasses, and contact lenses all backed by a quality cus- tomer service and guarantees. Customers can also benefit from eye testing by qualified optometrists and ophthalmologists. Eye experts recommend that persons, irrespec- tive of whether they use any form of lenses or not, should test their eyes every two years to ensure good and correct eyesight and to detect any difficulties, even if the person is not aware of them, before they turn into a problem. Tuaco Opticians also has presence on St John Street, its sec- ond store in Valletta. The renovated store can be visited between 9am and 7pm Mondays to Fridays and between 9am and 12noon on Saturdays. For making an eye check appointment or for fur- ther information, one can call Tuaco Opticians on tel: 2122 1848, email tuaco.opt@gmail.com or visit http:// www.TUACO.com/ Tuaco's retail space encourages personalised browsing and service Vassallo Group organises cultural diversity day Refurbished Tuaco Opticians store a great sight for sore eyes FOR the first time ever Vassallo Group, one of the largest groups of companies in Malta, organised a cultural diversity day across the whole group. This initiative came about in recognition of the fact that today the group employs in- idividuals coming from over 50 countries across all continents. A communication campaign preceeded the actual day. It fo- cused on the need to recognize and appreciate the cultural dif- ferences of employees at the place of work. Cultural problems can range from miscommunication to actual conflict, all endangering effective worker productivity and performance. Developing cultural appreciation and competence re- sults in an ability to understand, communicate with, and effec- tively interact with people across cultures, and work with varying cultural beliefs. The day reached its culmination during a special event for which employees were invited to come over dressed in national costume, to prepare food typical of their country and to perform a tradi- tional song or dance. The response to this initiative was overwhelm- ing resulting in a very vibrant and colourful event. All those present had the opportunity to taste the different dishes prepared and to appreciate the variety of costumes colleagues wore for the occasion. Participants also experienced the different languages as expressed in the different folk songs and po- ems performed during the event as well as the traditional dance routines prepared by some of the employees. Commenting on this initiative the group's director of HR, Charlo Bonnici said that "the response to this initiative was indicative of our employees' eagerness to get to know better the cultural backgrounds of colleagues they work with. I am proud to say that despite this cultural diversity we rarely have any issues whatsoever. Our employees focus on the job they have to do and work as a team irrespective as of any differences that may exist. Diversity is after all one of our most cherished core values". Red Bull Beat it dance competition in Malta RED Bull Beat It is a revolution- ary street-dance contest where anyone, regardless of their dance ability and style, can take part. The concept is simple. There are no prescribed techniques for the participants and dancing is not limited to any particular music genre. The most important thing is to be creative. The event in Malta will kick off with auditions at St James Cava- lier on Saturday 29th April. Judg- es will select 16 dancers that will make it to the Main Event which will be held in front of the Great Siege Square in Valletta on Satur- day 13th May. The audience will then decide on the winner. Further information about the event and details on how to take part can be obtained from the Fa- cebook event page – Red Bull Beat it 2017 // Malta. The event is be- ing organized by O.T.H. (Oppor- tunity, Transparency, Hope) and supported by Urban Jungle.