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MT 5 February 2017

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48 Events maltatoday, SUNDAY, 5 FEBRUARY 2017 Clive Owen and Sorrentino film Campari Red Diaries Campari, the iconic red Ital- ian bittersweet apéritif, has an- nounced Campari Red Diaries, a holistic (r)evolution to the late Campari Calendar. Representing a step-change in the brand's communication, Campari Red Diaries brings to life the powerful ethos that "every cocktail tells a story", celebrating cocktails as a form of art and a powerful vehicle for expression by shining a light on the experiences and emotions that inspire bartenders to create and share their craft. Captivating month by month, the 2017 Campari Red Diaries journey harnesses the richness of storytelling, using short films as a vehicle for the first time to guide Campari lovers on an imaginative journey through a year-long series of cocktail stories from across the globe, to be shared with consumers via Campari's official YouTube channel. The founding story, a noir called Killer in Red, was writ- ten and directed by the Italian internationally-renowned award winner, Paolo Sorrentino and stars globally-acclaimed actor, Clive Owen, to debut the tale of the never-before seen epony- mous cocktail after which the enchanting seven-minute short film takes its name. While Killer in Red stands to ignite the Campari Red Diaries journey, it is f lanked and com- plemented by a collection of 12 cocktail stories, which each bring to life the artistry and f lair of 14 bartenders from all over the world. These stories intro- duce viewers to the magic be- hind the creation of each Cam- pari cocktail, placing the culture of mixology and its many facets centre-stage, and each is brought to fruition by young and emerg- ing Italian director, Ivan Olita. While the content will be housed exclusively on Campari's official YouTube channel, the premiere of Killer in Red and the full unveil of Campari Red Dia- ries will take place on 24th Janu- ary 2017 in Rome, Italy; home to the legendary Cinecittà film stu- dio - a symbol of Italian cinema. On writing and directing Kill- er in Red, Paolo Sorrentino com- ments, "Campari is an Italian icon which has garnered global love and attention due its strong, intrinsic sense of aesthetic and well-defined style – the very same qualities I pride myself on. With this year's campaign embracing the realm of film, I really wanted to ensure I har- nessed the theme of storytell- ing with an intriguing intensity. Working with Clive was fantas- tic – his compelling presence and enthusiasm allowed me to create a short film which I hope proves fresh, inspiring and im- aginative." Campari is imported, market- ed and distributed by Farsons Beverage Imports Company (FBIC) Limited, a member of the Farsons Group. New website for MAPFRE MSV Life RE/MAX Alliance opens new office in St Julian's As part of the company's recent rebranding exercise MAPFRE MSV Life has recently launched a new website strategically designed and built with the aim of engag- ing the customer through an ap- pealing and user-friendly design which is easy to navigate and un- derstand. The new website offers a mod- ern design together with a vari- ety of innovative features such as live chat, Life Insurance and Savings tools and a comprehen- sive amount of content designed to make life insurance, savings, investments and retirement prod- ucts easier for the end user to un- derstand. David G. Curmi, CEO of MAP- FRE MSV Life explained: "the new portal supports the sustained growth and development of MAP- FRE MSV Life as we seek to con- tinue to support our customers whilst consolidating our leader- ship position in the market. It is one of several significant invest- ments in digital transformation that will enable us to continue to provide a compelling and relevant customer value proposition to our various customer segments". The fast-evolving RE/MAX brand marked another key milestone last month, with the opening of its 23rd branch. Situated in St Andrews' Road, St Julian's, the new Pender branch office forms part of the RE/MAX Alliance franchise, and joins its four exist- ing offices in Mosta, San Gwann, Tigne and on The Strand. The branch, which is co-owned by Mi- chael Bonello, Gordon Valentino and Michael Galea, is being man- aged by Robert D'Amato. Plans are in hand to employ up to 20 agents in this new office. "Our latest office has helped to further consolidate our position in this part of Malta and within the industry as a whole," Mr Bonello says. "St Julian's remains one of the most in-demand areas on the island, with on-going in- terest from locals, foreigners and investors. There are a number of exciting projects planned for the area in the years to come, and this brand-new office will ensure we are best-placed to make the most of that, as well as to give our cus- tomers the best-possible service based on the very latest knowl- edge from the market." Speaking on behalf of RE/MAX Malta, CEO Kevin Buttigieg wel- comed the opening of the Alli- ance's fifth office. "The new RE/ MAX Alliance office has a very strong background, both thanks to the experience of the franchise owners, and its manager Robert who has a wealth of knowledge in the industry. We wish them every success and look forward to their outstanding results in the years to come." RE/MAX Alliance Pender is the first of seven offices to be opened in 2017. Other branches will be inaugurated in offices in Swieqi, Msida, Gozo, M'scala, Qawra, and Mellieha. The opening of these offices is part of the company strategy of 2017 which will see the network grow by seventy-five new agents by the end of the year. As with the majority of RE/MAX's offices, RE/MAX Alliance Pender will be offering both sales and let- ting services, as well as addition ancillary assistance within the area and beyond. For further in- formation, please call 2015 6800 or visit www.remax-malta.com/ alliance-pender-office. Farsons Beverage Imports Com- pany (FBIC) Limited and the Wine & Spirit Education Trust (WSET) proudly announce that the prestigious WSET Level 3 Award in Sake will be held in Malta this March. Ms. Natsuki Kikuya, a Sake Samurai, founder and curator of the Museum of Sake and brand ambassador of the Niizawa Sake Brewery, will be conducting this prestigious Sake course. The four- day course will run from Tuesday 14 till Friday 17 March 2017. This course is aimed at indi- viduals seeking to develop their expertise in sake and will pro- vide candidates with a detailed understanding of the production methods that affect the style, quality and price of sake. Upon completion one will be able to assess sakes accurately, and use this information and understand- ing of sakes to make authoritative recommendations. Upon success- ful completion candidates will re- ceive a WSET certificate and lapel pin, and will be able to use the as- sociated WSET certified logo. The WSET provides globally recognised education and qualifi- cations in wines, spirits and sake, for professionals and enthusiasts. Places are very limited and clos- ing date for enrolment is Wednes- day 22 February 2017. For more information, course programme and fees kindly contact 23814372. WSET Level 3 Award in Sake to be held in Malta RE/MAX Alliance Pender Management and Staff together with RE/MAX Malta COO, Jeff Buttigieg The new website can be accessed at www.msvlife.com

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