Issue link: https://maltatoday.uberflip.com/i/990836
17 COMMERCIAL maltatoday | WEDNESDAY • 6 JUNE 2018 Britvic lifts spirits with revamp of mixers range BRITVIC Mixers, produced, marketed and distributed in Malta by Simonds Farsons Cisk plc, has unveiled a re- vamp of its iconic Britvic Mixers range, which includes Bitter Lemon, Indian Tonic Water, Soda Water and Gin- ger Ale. The new branding has been designed to emphasise the brand's classic British her- itage. The range has been a part of British pub culture since 1938. With operations in Britain, Ireland, France and Brazil, the company has developed a strong portfolio of its own iconic brands. In addition, in Britain and Ireland, the com- pany produces and sells a number of PepsiCo's famous soft drink brands under exclu- sive agreements with PepsiCo. Susan Weenink Camilleri, Head of Marketing & Com- munications at Simonds Far- sons Cisk plc, commented, "The newly-rebranded Britvic Mixers range sport attractive contemporary designs which also reinforce the brand's British heritage We are con- fident that they will be well- received by the local trade and consumers alike." Britvic holds a prestigious Royal Warrant appointed by HM The Queen, which means it is the fruit juice and soft drinks supplier of choice for the Royal Households. This is highlighted on the Britvic label with the Royal Arms proudly displayed. Moreover, Britvic Indian Tonic Water has retained its 3 Star Exceptional Award from the highly coveted Interna- tional Taste & Quality Insti- tute. This is a very sought- after accolade that requires rigorous testing on taste, aro- ma and visual appeal, by a jury of experts taken from an ex- clusive partnership with pres- tigious culinary organisations, the Association de la Sommel- lerie Internationale (ASI) and other highly regarded drink experts. The full Britvic Mixers range is available in 25cl glass bottles with Bitter Lemon and Indian Tonic Water also available in 50cl PET bottles. MAPFRE employees spend afternoon with St John's Rescue Corps EMPLOYEES of MAPFRE Middlesea and MAPFRE MSV Life recently spent a very interesting afternoon at Fort Madliena, participating in activities organised by the St John's Rescue Corps. The group of thirty em- ployees attended a fire safety awareness course, followed by a tour of the premises and historical information of the Fort. The employees also helped the volunteers by cleaning the area, wash- ing the ambulances and doing some refurbishment works around the premises. MAPFRE Middlesea sup- ports St John's Rescue Corps by providing insurance cov- er to the ambulances plus public liability insurance. It also provides financial help to cover the ongoing main- tenance of existing rescue equipment and vehicles as well as procurement of new rescue equipment. Following the activity, the two companies put forward a donation which will help St John's to train new vol- unteers and prepare them in their mission to assist in emergency services. St John Rescue Corps is a voluntary organisation that provides rescue services during community events and large scale rescue oper- ations. These include events such as the Isle of MTV, Notte Bianca, the Beer Fest as well as national rescue exercises organised by the Civil Protection Depart- ment. Human resources remain key to Farsons' success THE crucial role played by employees, both past and present, in Farsons' ongo- ing success was recognised and applauded during an event for all Farsons Group employees at the Brewery in Mrieħel. The event was part of the celebrations marking the 90th anniversary since Farsons' first team of brewers produced the first truly Mal- tese beer, Farsons Pale Ale, in 1928. "Employees were undoubt- edly crucial to the success of Farsons and its beers over the past nine decades, and will continue to be the foundations upon which our Group will grow," stated Louis A. Farrugia, Farsons Group Chairman. Farsons, which has an in- clusive and diverse work- force, has always been a firm believer in the importance of its human resources. The concept of engaging talent and empowering employees, enshrined in the Company's mission statement, is one which it puts into practice as its employees are inspired by the S.T.R.I.D.E. values, name- ly success, teamwork, respect, integrity, dynamism and ex- cellence. "Important as our multi- million investments in effi- ciency and process automa- tion are, it is the commitment and loyalty of our employees, which will continue to un- derpin our success. Recent investments, such as our new 3,800 square metre corporate office block, are providing a motivating and productive workplace which in turn leads to innovative approaches and enhanced quality in all that we do," said Farrugia. Various employee engage- ment and motivation schemes such as the suggestion scheme 'AIM' and recognition awards 'Cause for Applause' are also in place. Awards for both schemes were presented to employees during the event, which was also addressed by Group Chief Executive Nor- man Aquilina and Group Hu- man Resources Manager An- toinette Caruana.